Naive ethnology of Eastern Slavs in online discussions on the right to homeland

The discourse of naive ethnology investigated on basis of the analysis of online discussions on the right to homeland representatives of different Eastern Slavic nations. The naive ethnology understood as the conscious inclusion of scientific knowledge and scientific letter elements in communication of dilettantes who defend an own position as objectively true. From the professional scientific discussion network controversy fundamentally distinguishes the absence of the main teleological principle of scientific argument - focus on the search for truth. The key purpose of naive ethnologists communication to prove their point of view, represents a unique and categorically faithful, imitation of scientific discourse and operation of its "reputation capital" has become one of the best ways such proof. Imitation of scientific discourse takes place at the level of form and at the level of the content of communications. The "new"knowledge that is imposed and prescribed by naive ethnologists their interlocutors, has no the science excretory nature, but has the characteristic of authoritarian presumption. For this reason, naive ethnology of Eastern Slavs in the network is, for the most part, reproduce the discourse of enmity, confrontation and national competition on the basis of quasi-scientific arguments producing and reinforcing discriminatory patterns of collective identity.

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