Performative communication: from phatic to pragmatic

The performativity of communication is carried out from the phatic to the pragmatic. The unwritten rules of social reality are objectified in phatic communication, for example, in the idea of the connectedness of society - in the dialogue without content that uses communication tools for the sole purpose of maintaining the process of communication. It is the "zero" level of the social language, when communication does not have any information, it only exists and confirms the existence of society through itself. This means that the "empty" meanings of words become the "pure" form of social reality or, in other words, the form and content of social reality coincide in the subject-object identity in phatic communication, which reinforces the idea of performativity of communication, application of language in action. Another way to manifest phatic communication or unwritten rules of social reality is politeness which finds itself in a situation of incivility as an exception through its violation. The existence of language by the rules is revealed through the concept "generative grammar" which provides the original ability of an individual to reproduce speech, the ability to communicate. Its goal is to accurately identify ways of combining sound and meaning reflections whose range is infinite. Thus, the universal / generative grammar can detect / objectify or naturalize phatic communication. The unwritten rule of social reality here is the presence of this linguistic phatic / factual organization of society according to the idea that language exists (already) or, otherwise, "there is language". That is, the communication of social reality is determined (limited) by: on the one hand, communication existing as a linguistic phenomenon where competence is the "performativity of the language rule"; on the other, communication as a phenomenon of social reality (social contact), where phatic dialogues ("zero " level of language) are the "performativity of unwritten rules of social reality". Thus, communication limits (borders) of social reality appear as boundaries of the performativity of communication. The upper limit is the (ideal) competence (performative language rules), the lower is phatic communication (performative social unwritten rules). Linguistic pragmatics includes the presence of the rules of the language that are inside it. The language is intertwined with (social) actions and a set (of rules) of language that submit to the concept of "language games". The models (samples, types) or, otherwise, "language games" are options of language and its varied functions. Thus, during the use of the language, one initially chooses its elementary (right) samples, consistent with phatic (social) communication, where the meaning and the signified coincide, then new languages with different roles appear. This means that the language game manifests itself in the language of social communication, since it occurs in two types of rules: linguistic and social.

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