Russia's socio-political broadcasting crisis: markers and effects (by example of Tomsk TV)

The subject matter of the article is affirmation that the basic marker of a crisis is detemporalisation of the public discourse content. Regional television represents a certain isolated institution, which is dependent either on power or capital. The mechanisms of interaction are transformed owing to the demarcation between the official and private segments and this is manifested in stable effects. The basic characteristics of four effects are completed by specific examples of regional TV. Crisis is a convenient and popular word, wherever it is used. This word is polysemantic as a conception and multi-aspect as a designatum phenomenon. Crisis in the political field also has the mentioned features as, for example, it may be objectified in the visual action, and may be latent by nature. Further, it may indicate the lability of the socio-political trends and processes, and it may not. A seemingly stable society may be the effect of the crisis - just like in Russia today. In this case it is offered to consider the crisis of the political space as seemingly stable political situation, but in fact this is a progressive derivation of the ideal goal of making a democratic society, government and regime. Crisis of the field of politics, the essence of which can be defined as the growing imbalance in the public space reflected in the loss of equilibrium between the government and civil society. It concerns the main medium of public political interaction - political television. It is valid for the whole regional media as well as for its individual segments and subjects. These segments havethe features that contribute to the signs (markers) and therefore give specific effects of the crisis of the field of publicity. The main function of the system of regional media model construction is to create conditions for the development of media production on the basis of successful commercial results. Ideology is sometimes sacrificed to profitability. There is the main difference between the construction of socio-political problems of the media of two locally levelled segments: federal and regional. Ideology dominates at the first level; here publicity delegates laws and opportunities for solving systemic problems to the authorities. At the regional level individual interests and individual alignment of forces of actors of the field of publicity dominate.

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