Fashion identity at the intersection of dispositions of habitualization and aestheticization

The article discusses the importance of methodological principles of disciplinarity of M. Fou-cault for social theory, analysis of the subject and the possible fashion philosophy. There is a question about the genealogy of fashion identity and subjectivity. We discuss these strategies and their constitutions as habitualization and aestheticization. The article used the ideas of the French critical thought in social theory (P. Bourdieu). Currently, fashion is not inferior to other regions in the sociality of respectability. In its disciplinary dimension fashion tool is capable to perform the generation and appropriation of identity. Fashion shows symbolic power, to ensure their own symbolic capital. At the same time, a complete theory of fashion needs to be the subject of fashion statements. This fact sets the horizons of ontology and epis-temology in the analysis of fashion identity. Description of historical apriori of modernity takes into account the different discursive practices, including - fashion. They are supported by relevant disposi-tifs. Dispositifs - it is a kind of disciplinary matrix. The anthropological dimension dispositifs appear as ciphers habitually order. It is important that the choice of a single subject is a fundamental condition for self-determination. This means that we can not limit ourselves in his description of the strategy of habitu-alization. Habitus shows typical in the mental, social, behavioral, body image of the subject. Choice warrants aestheticization strategy. Aestheticization manifests itself mainly in the existential horizon. Historicism of cognition, social action and life manifestations associated with active knowledge of their own limbs. It is therefore important resistance that the subject of fashion is able to provide the horizon of historicity. Subject of fashion in its own way participates in the test of limits and boundaries, and articulates our understanding of the hierarchy of modes of subjectivations for the manifestation of personal freedom.

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