THE SITUATION AND PERSONNEL IN REGIONAL JOURNALISM IN THE "THAW" PERIOD

The analysis of the staffing situation of the media of Volga autonomous republics during the Khrushchev's "thaw", time period allows to follow the continuity of the state policy traditions in regional media. The intensive development of the state media system in regions during 1953-1964 showed the shortage of professional journalists. In order to find the solution to staffing problems various steps were taken by the government. The object of study is the media of the Volga autonomous republics. The article tells about republican TV, press and radio. Local government and party organs paid lots of attention to its activity. The subject of study is the development of professional journalists in local media. Chronological framework includes the 1953-1964. The validity of the framework is caused by the Khrushchev's "Global Warming" time period, which is characterized as a striking contradiction: processes of de-Stalinization and liberalization attempts of the society were restrained by the conservative tendencies and well-defined ideological framework, that directly affected the activity of media journalists and the formation of its staffing policy. The degree of studiness of this topic could not be claimed as sufficient. There are studies of journalism theorists and historians, sociologists, which are devoted to the history and problems of development of journalistic education in Russia (including university education). Ideological approach, correlated with the social order of dominating political regime in the country, is typical for soviet historiography. (B.E.Esin, A.F. Bereghnaya, V.E. Kyzin, S.V. Karavashkova, E.L. Khudyakov, Y.N. Zasurskyi etc.). The studies of "Perestroika" and "Post-perestroika" years (V.P. Talavov, L.G. Svitich, A.A. Shyryaeva, N.V. Trofimova, E.M. Dzyaloshinskii and others) give a more objective picture of media staffing situation of soviet period - the attempts to research the political context of changes in soviet journalism are made. A certain interest to staffing problems of regional media is peculiar for last studies. Scientific novelty. In the article for the first time the state of journalistic staff in regional media is researched during the Khrushchev's "Global Warming" time period, that played a special role in the history of Russian journalism; the attention is focused on staffing situation features of important and interesting Volga region. The status of autonomous soviet republics had a special imprint on spiritual state of society and was one of the main factors, which affected the local media.

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