The strategy of using personal names and names of social groups in the headers of the British press
The aim of the article is to define some communicative strategies of creating headlines containing a person's name and names of social groups common to British newspapers.
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Keywords
communicative strategies, British newspapers, headlines, газеты, заголовки, коммуникативные стратегииAuthors
Name | Organization | |
Shostak G.I. | gvkg@yandex.ru |
References
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Лазарева Э.А. Заголовок в газете. Свердловск, 1989.
Hoggart R. Mass Media in a Mass Society. Continuum, London - New York, 2004
Кручевская Г.В. Идеология «желтизны» в газетной прессе // Журналистика в поисках моделей развития. Томск, 2006.
