Features of Personnel Motivation and Incentivization in the Electric Power Industry

The article discusses the role of human resources in the efficiency of an organization. Employees influence the result of the company’s activities and make the company competitive in the market. The authors consider incentives as part of the HR management system and analyze the relationships between an incentive scheme and labor productivity, an incentive scheme and staff turnover, an incentive scheme and competitiveness. The authors note the importance of the electric power industry in the economy of the Russian Federation, investigate the labor market in electrical engineering in St. Petersburg, and determine a range of problems. Incentives are classified into types. The incentive system of the enterprise includes material incentives and non-material incentives. Material incentives are divided into material monetary incentives and material non-monetary incentives. Material monetary incentives consist of basic wages and additional wages. Material non-monetary incentives are material benefits and rights, as well as non-monetary forms of remuneration. Features of material incentives in the industry are noted. Enterprises in the industry use a lot of material incentives. The study shows that the majority of workers in the electric power industry are satisfied with the material incentives. Non-material incentives consist of moral incentives, organizational incentives, and work time incentives. Systematic informing of staff, organization of corporate events, official recognition of achievements, and regulation of relationships in the team are moral incentives. Improving the quality of employees’ working life, managing an employee’s career, involving the team in the management process, and organizing labor competitions are organizational incentives. Provision of additional rest time, establishment of flexible working hours, and use of flexible forms of employment are work time incentives. Features of non-material incentives for personnel in the electric power industry are analyzed. Leading enterprises of the electric power industry use company websites to inform staff. Organization of corporate events is a common incentivization method at Russian enterprises. Sports activities are most effective for increasing productivity. Enterprises of the industry do not organize creative competitions, but such competitions are necessary for satisfying the need in the implementation of employees’ creative abilities. Official recognition of merit in the power industry is manifested in the placement of the best employees’ photos on the honor board and in the granting of awards. Relationships in the team are regulated by codes of corporate ethics. The results of a special assessment of jobs at enterprises of the industry demonstrate that there are no optimal working conditions in the electric power industry. Practice shows that the opportunity of career advancement depends on the scale of the enterprise: the larger the number of staff, the more ramified the management structure and the more opportunities for career advancement. Involvement of teams in the management is difficult due the large number of enterprises in the industry. Labor competitions for teams are organized, and they are very efficient for the industry. Enterprises do not give work time incentives. The authors make recommendations on how to use various incentives at enterprises of the energy industry and name the factors influencing the incentive system.

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