In search of a balance between theory and practice: Book review: Yershov, Yu.M. (2023) Fundamentals of Journalism and Digital Media: Textbook. Moscow: KNORUS | Voprosy zhurnalistiki – Russian Journal of Media Studies. 2025. № 17. DOI: 10.17223/26188422/17/11

In search of a balance between theory and practice: Book review: Yershov, Yu.M. (2023) Fundamentals of Journalism and Digital Media: Textbook. Moscow: KNORUS

This textbook is designed as an introduction to the field and to provide foundational knowledge in the Journalism program. It examines the nature of the communicator, the specifics of the journalistic corporation, the subject of journalistic activity, the industrial features of content production on various media channels, the effects of media text perception, and feedback with the media audience. In addition to traditional mass communication channels, the textbook broadly presents the experience of new media, such as digital platforms, social networks, and video hosting services. The approach is based on the examination of problem situations. Each topic includes review questions for self-study. The textbook complies with the latest generation of the Federal State Educational Standards for Higher Education. It is intended for undergraduate and graduate students majoring Journalism and Media Communications. The author declares no conflicts of interests.

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Keywords

journalism, mass communication, mass media, new media, media education

Authors

NameOrganizationE-mail
Zhilyakova Nataliya V.National Research Tomsk State Universityretama@yandex.ru
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References

 In search of a balance between theory and practice: Book review: Yershov, Yu.M. (2023) Fundamentals of Journalism and Digital Media: Textbook. Moscow: KNORUS | Voprosy zhurnalistiki – Russian Journal of Media Studies. 2025. № 17. DOI: 10.17223/26188422/17/11

In search of a balance between theory and practice: Book review: Yershov, Yu.M. (2023) Fundamentals of Journalism and Digital Media: Textbook. Moscow: KNORUS | Voprosy zhurnalistiki – Russian Journal of Media Studies. 2025. № 17. DOI: 10.17223/26188422/17/11

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