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Araeva Liudmila A., Aitmagambetova Maral B. «Lingual, audio and visual analysis of a character in Kazakhstan TV advertising» // Tomsk State University Journal 2018. №437 C.5-14
Moshcheva S.V. «Mass media tests: socio-cultural aspect (based on advertising texts)» // Language and Culture 2014. №1 (25) C.41-50
Govorukhina Yulia А. «LITERARY-CRITICAL DISCOURSE AS AN OPEN SYSTEM.» // 2010. №2 (10) C.58-67
Krylov Yuriy Vladimirovich «The concept «happiness» in the modern advertising discourse» // Siberian Journal of Philology 2013. №3 C.244-251